Investor briefing · April 2026
The world's first fully autonomous business growth and performance marketing agency.
A $400B industry mid-transition to AI-native delivery. We're raising £2.5M through a UK NewCo to scale an operating system that already runs client work in production — with live unit economics you can model yourself before you commit a penny.
£2.5M seed · £12.5–16M post · 20–24 month runway · SEIS/EIS-eligible (UK)
The thesis
When AI delivery produces elite-team performance at a fraction of the cost, the economics of the traditional marketing team break.
Not a tool layer bolted onto agencies. The operating system behind a new generation of growth delivery.
The opportunity
Three forces are reshaping how marketing gets delivered.
01 · Cost structure
Marketing is a large, unpredictable fixed cost
Salaries, tools, retainers, fragmented outputs. Mid-market marketing teams cost £500K–£3M+ annually — with results that rarely correlate with spend.
02 · Execution speed
AI delivery runs at a different tempo
AI agents build, launch, optimise and report on campaigns 24/7. Human-only teams cannot match the cadence, consistency or scale without a platform underneath them.
03 · Board-level pressure
The 2026–2028 decision is already landing
Every board is asking the same question: what does AI-native delivery allow us to do with less? Businesses that restructure early compound the advantage.
What we've built
The AOS Command Centre.
A proprietary operating system, live in production today — seven integrated sections powering every function of the business, built on 13 years of agency IP encoded into the workflows. Not a wrapper. Not a template. The execution layer.
01
CRM
Unified contact + company records, ICP scoring, enrichment.
02
Sales
AI proposal generator, pipeline, e-signed contracts.
03
Tasks
Cross-business task management, auto-triggered by events.
04
Onboarding
Automated access, brief capture, workspace setup.
05
Delivery
Reporting and audits across all channels.
06
Commercial
Revenue, partner dashboards, commissions.
07
Tools
Proposal generator, campaign optimiser, audit tools.
The growth loop
Self-compounding by design.
Every client closed produces the content that attracts the next. The loop tightens as we scale.
01
Paid traffic drives prospects to the lead magnet hub.
02
Free tools qualify and capture intent — Growth Planner, Campaign Optimiser, Website Scoper, SEO/AIO Health Check.
03
AI proposal generated — grounded in ROI logic the decision-maker can evaluate clearly.
04
E-signature — contract live, client record created.
05
Onboarding agent collects access: Google Ads, Meta, LinkedIn, GA4, Search Console, CMS.
06
Specialist agents build, launch and optimise campaigns across every channel.
07
Reporting agent produces insight-rich client reports automatically.
08
Content engine publishes SEO-driven case studies, cluster articles and social proof. New traffic. Loop tightens.
Proof
One page. 48 hours. $50K lead.
What we shipped
A single service page — "AI Implementation Agency Sydney." No ads. No launch campaign. One new page into the autonomous content engine.
What happened
Within 48 hours a qualified inbound lead worth approximately $50,000 AUD of build work.
Multiply by every service × every city × every market. The compounding is what we're raising to scale.
The foundation
Not a zero-to-one bet — a transformation play.
13 yrs
Operating history
$1.2–1.7M
AUD revenue (consistent)
100%
Profitable · founder-owned
Involve Digital has run profitably for 13 years. The AI-native platform is the successor — already in production, delivering client work internally. The agency becomes the first licensed partner and ongoing proof of delivery.
The market
A $400B category mid-transition.
Traditional agencies grow by hiring — margin-capped at 20–35%, rate-limited by talent. Our model grows by onboarding clients into the same agent stack. 70–85% gross margins at scale.
Corporate structure
Two entities. Clean separation. UK-domiciled platform.
Entity 1 · Operating
Involve Digital Pty Ltd (AU)
The 13-year profitable agency. Continues to serve clients. Becomes the first licensed partner of the platform. Living proof of delivery.
Exit optionality: 1.5–3× revenue · £3–8M standalone.
Entity 2 · Platform
Platform NewCo (UK)
UK Ltd owns the Command Centre IP, the agent architecture and the brand. All investment flows in here. SEIS/EIS-eligible, clean cap table, high-multiple story. A dormant US entity is parked for Series A geographic expansion.
Exit trajectory: £500M–£1.5B strategic acquisition.
The Shopify playbook applied to marketing services — not an agency with AI bolted on, the AI infrastructure behind multiple agencies.
The raise
£2.5M seed · £12.5–16M post.
Round structure — hybrid open + lead
£1.5M · Lead tranche
Named lead investors on custom terms, signing the round at the same cap.
£1M · Open transparent tranche
Sophisticated / HNW self-cert investors, same cap as the lead, minimum ticket £10K. Model your ticket below, sign via our in-house e-signature flow, get the same economics as the lead.
Both tranches sign at identical economics. The calculator below is the pitch.
Allocation
Team (6–8 people)
£900K–£1.1M
40–45%
Paid marketing (top of loop)
£750K–£900K
30–35%
Infrastructure, APIs, tooling
£150K–£200K
6–8%
Content production + creative
£150K–£200K
6–8%
Legal, ops, compliance
£100K–£150K
4–6%
Buffer / contingency
£200K–£300K
8–10%
Runway 20–24 months · extending as revenue compounds.
SAFE or priced seed · 1× non-participating liquidation preference · 10% ESOP from pre-money · pro-rata rights on request · SEIS/EIS-eligible for UK investors · all tickets signed via our in-house e-signature module (no DocuSign fees).
Why £2.5M
Enough to stop being the constraint.
01 · Infrastructure
Harden the platform
Build the agent substrate: unified client context, approval engine, audit trail, channel adapters. Trustworthy at enterprise scale.
02 · Marketing
Feed the growth loop
Scale the Sydney playbook — 200 service pages across 8 geographies. Aggressive paid traffic at the top. Compounding brings acquisition cost down every month.
03 · Talent
Small, elite team
Engineering, ML, data, one or two senior strategists. Not an agency headcount model — leverage, not luxury.
Live investor calculator
Model your stake against our live unit economics.
Type your ticket, pick a scenario, see your return. Numbers pull from the AOS Command Centre's internal accounting module — CAC, ACV, retention, contribution margin, pipeline. This is the pitch: run the numbers yourself before the conversation.
Live unit economics
From the AOS Command Centre accounting module.
These numbers power the calculator above. No curation, no cherry-picked slide — what the business is doing, exposed.
Updated 18 Apr 2026, 22:00
Active clients
9
Under retainer
Trailing ACV
£72K
12-month
Trailing CAC
£2K
Blended
Payback
4.2 mo
Gross-margin basis
Gross margin
78%
Platform delivery
Retention (annual)
92%
Net revenue retention
Content pages / 30d
26
Autonomous publish
Qualified leads / 30d
14
Inbound from loop
Pipeline open
£312K
ACV, this quarter
Sydney replay
Latest geo-specific service page (Brisbane) produced two qualified leads in nine days.
Midpoint of deck ranges. Recommended framing.
Factor applied to seed ownership at exit. 0.7 = typical Series A/B dilution.
Ownership at close
0.175%
Effective at exit
0.123%
Stake at exit
£7.4M
Return multiple
295×
Annualised IRR (6-yr hold)
158.0%
Your stake · Base scenario
For modelling only. Not an offer to sell securities. Investment is restricted to sophisticated / high-net-worth investors who self-certify. Risk warning applies — you can lose the full invested amount.
5-year forecast
The trajectory.
Bottom-up model: average contract value × clients × retention. Grounded in the Sydney data point replicated systematically.
Exit paths
Three credible routes to £1B+.
Path A · 3–4 yrs
Strategic acquisition
£400–700M. WPP · Publicis · Dentsu · HubSpot · Salesforce. Agency holding groups and martech incumbents have clear strategic reasons to move early.
Path B · 5–6 yrs
Mid-stage strategic exit
£1–2B. £150–250M ARR, competitive process between strategics and PE. Highest-probability major outcome — our recommended base case.
Path C · 7–10 yrs
IPO
£3–8B. £300–500M ARR at IPO with SaaS-like margins. The HubSpot path. Highest upside, longest horizon.
Acquirer universe is broad: agency holding groups, martech platforms, private equity roll-ups. Multiple exits optioned by a single asset.
Why now · why us
The window is open for ~18 months.
Why now
- AI agents can finally do the work — not only assist it.
- Every board in 2026–28 is evaluating the AI-native delivery decision.
- No one has built an end-to-end autonomous agency OS. The category is open.
- Adjacent tools exist, but nobody owns the full loop.
Why us
- 13 years of agency operating experience encoded into the agents.
- Platform already built, running and revenue-generating.
- Sydney data point proves the compounding loop works.
- Cash-flowing operating entity de-risks the bet — not a pre-revenue gamble.
The ask
Lead or join the £2.5M round.
A $400B category mid-transition. Higher performance at a fraction of the cost. A compounding content and data loop that lowers acquisition cost every month. The world's first fully autonomous business growth and performance marketing agency — and the UK NewCo raising to scale it.
Model the numbers. Then we'll talk.